Third
Annual World Communications Awards
August 13, 2001 The third annual World Communications Awards reported a
record number of entries this year, giving evidence that a sentiment of
enthusiasm perseveres in the depressed telecommunications industry. A panel
of industry experts met last week to judge the entries and choose the
shortlist. But the judges converged on London at a time when industry job
redundancies have totaled nearly 300,000. "The number of entries is
impressive, given that we're all aware of the difficulty of the industry
being in meltdown mode," said Michael Potter, chairman of the judges'
panel. The judges, however, were not swayed by current stock prices or the
financial situation of operators. "Best balance sheet does not equal best
carrier," explained one judge. Many entries were a "refreshing change" from an
industry that often trades in hype, said one judge. Judges
were impressed by low churn rates and positive end-user testimonials that supported many
entries, indicating that some of the world's largest operators are set to
weather the difficult technology market conditions. Judges
were also impressed by entries that proved able to "manage change and increase competition" in
the industry. The winners will be revealed at the World Communications Awards
Gala dinner on 1 October in London.
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